Preheat your oven to 350°F (175°C). Grease a standard loaf pan and line it with parchment paper if you’d like an easier cleanup.
Cream the butter and sugar together in a large bowl until light and fluffy – pretend you’re on a baking show, it helps.
Beat in the eggs one at a time, then stir in the vanilla. It’ll start to smell amazing right about now.
In a separate bowl, whisk together the flour, baking powder, and salt.
Add the dry ingredients to the wet mixture in two parts, alternating with the milk. Stir until just combined.
Fold in those lovely chocolate chips – save a few to sprinkle on top for extra flair.
Pour the batter into the prepared loaf pan, spread it out evenly, and give it a gentle tap on the counter.
Bake for 50–55 minutes, or until a toothpick poked in the center comes out clean (or with a few melted chips, even better).
Let it cool in the pan for 10 minutes before moving it to a wire rack. If you can wait that long without slicing it – I never can.